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In this issue: Creating images people respond to, the importance of having customer reviews, using “Power Words” to increase conversions.
Get the latest Taktical tips and tricks, plus more insights delivered each week: Sign up here.
In this issue: Creating images people respond to, the importance of having customer reviews, using “Power Words” to increase conversions.
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Scrub Daddy has 4.2 MILLION TikTok followers. Let that sink in for a moment. A cleaning product company, selling sponges, has revolutionized performance marketing while building one of the most engaged audiences on social media. And they didn’t do it with slick production or million-dollar ad campaigns. Instead, they threw the traditional performance marketing playbook out the window and embraced
“Who needs an SEO strategy when running paid ads seems so easy?” You throw money at the platform, see traffic roll in, and if your targeting is dialed in you make sales. It feels like a growth engine that scales infinitely. Until it doesn’t. Eventually, your return on ad spend (ROAS) shrinks, competition drives up costs, and you hit a
A single orange square changed influencer marketing forever. No fancy copy. No product photos. Just a vibrant orange tile posted across hundreds of influential Instagram accounts. Their Instagram marketing approach leveraged mystery and exclusivity… The result? 300 million impressions in 24 hours and 5,000 tickets sold in just 48 hours. With prices ranging from $1,000 to a staggering $12,000. This
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